13 Tons Post Consumer Waste Recycled
3.35 Million Milk Pouches Saved from reaching Landfills
34 Tons Pre-Industrial Waste Recycled
Recycled is the Culture
Sereno planters are crafted from 100% recyclable high-quality recycled polymer, transformed through advanced rotomoulding create durable, weather-resistant structures built for permanence...
The Inner black layer of the Sereno Planters constitutes 30% recycled material.
We don't disguise the material.
From Everyday Discard to Structural Material
The recycled content within Sereno planters originates from post-consumer milk pouches.
Through controlled processing, this material is transformed into reusable polymer and reintegrated into our structural system.
Everyday discard becomes engineered permanence.
Engineered in Layers
The inner structural layer - finished in black - contains 30% recycled polymer - reinforced to ensure the endurance of the planter in tough weather conditions.
This recycled content is derived from:
• Post-industrial waste generated within our own production cycle.
• Reprocessed milk pouch material.
Reintegrating waste into structure reduces dependency on virgin plastic while maintaining strength and durability.
Waste Reintroduced, Not Discarded
Material that exits our factory floor does not become landfill.
It is reprocessed and reintegrated into the inner structural layer of future products — creating a closed loop system within our own manufacturing.
This is not symbolic sustainability.
It is material accountability.
From Discarded to Designed
What begins as everyday packaging returns as enduring form.
Reprocessed polymer is reintegrated into the structural core of Sereno planters; extending material life while shaping refined architectural presence.